The Rockley Group Content Management Workshop Series Is Coming to Toronto

Learn more: http://www.rockley.com/workshops.htm

Presented in conjunction with the e-Content Institute, The Rockley Group Content Management Workshop Series is coming to Toronto. The workshops are designed to provide you with a comprehensive understanding of the concepts and techniques required to develop and implement effective content management. Take all four workshops and receive a certificate in content management.

The Toronto series includes:

• Content Management Jumpstart
• Information Architecture for Content Management
• Content Modeling and Structured Writing
• Content Management Implementation Strategies

Content Management JumpStart — April 28, 2005

Content Management JumpStart introduces the concepts, strategies, guidelines, processes, and technological options required for a successful content management implementation. This workshop helps content managers and authors understand how to meet the increasing demands of creating, managing, and distributing content through a content management strategy. It covers the value of content management, how to analyze your content lifecycle, how to develop an ROI. It introduces you to the information architecture of content management, and provides guidelines for selecting tools and technology. It also covers the changing roles and processes that content management brings about, and provides strategies for managing that change.

http://www.rockley.com/Content%20Management%20Jumpstart.htm

Information Architecture for Content Management — June 7-8, 2005

Information Architecture for Content Management introduces you to concepts required to develop the information architecture for your content management strategy. Information architecture is a key component of a successful content management strategy. It is the backbone of your strategy and formalizes the structure of your content, helping you to determine rules for identifying, managing, retrieving, and delivering your content. In this workshop you will learn how to design your information architecture to support the user experience. It covers the concepts of content modeling, metadata, content management business rules, repository structure, and workflow.

http://www.rockley.com/Information%20Architecture%20for%20Cont ent%20Management.htm

Content Modeling and Structured Writing — September 7-8, 2005

Content Modeling and Structured Writing teaches you how to create content models and the content supported by those models. Content models define how information products are structured to support reuse and consistency, they identify where information products will share reusable content, and indicate what metadata applies to each element. Structured writing provides the standards for how to structure and write each element identified in your models. In this workshop, you will learn techniques for creating XML-ready content models that support content reuse in a structured authoring environment and how to create writing guidelines to support these models. Existing content models such as DocBook, DITA, SPL, and PIMS will also be reviewed.

http://www.rockley.com/Content%20Modeling%20and%20Structured %20Writing.htm

Content Management Implementation Strategies — November 15-16, 2005

Implementing an effective unified content strategy is a balance between what is desired and what is possible from both an authoring and a technical perspective. An optimum implementation strategy is based on your analysis of your content, the potential for reuse, and the end user content requirements, as well as on your understanding of the technical capabilities/implementation of the content management system. This workshop provides you with an understanding of the factors affecting implementation, enabling you to make the right decisions about implementing your unified content strategy and your content management system. Note that it is not intended to be a technical "how-to" session; rather, it focuses on helping you to understand implementation issues.

http://www.rockley.com/Implementation%20Strategies%20for%20Co ntent%20Management.htm

Who should attend?

• Writers and editors
• Publishers
• Information Architects
• Software Developers
• Business and IT Managers
• Business Analysts
• Information Technology Consultants
• Educators

Can't make it to Toronto?

Don't fret. The Rockley Group Content Management Workshop Series is also traveling to Vancouver, Seattle, Chicago, Atlanta, Washington DC, and Research Triangle Park.

Learn more

http://www.rockley.com/workshops.htm

Private, on-site workshops also available If your organization would like to bring The Rockley Group Content Management Workshop Series on-site, let us know. We're happy to discuss the many training options we have available.

Contact us

The Rockley Group Inc.
445 Apple Creek Blvd., Suite 120
Markham, ON L3R 9X7 
Phone: 905-415-1885 
Fax: 905-415-3413 
moreinfo@rockley.com
www.rockley.com